Social Video Production | Talent

This campaign for O2 was a series of 6 social videos in the lead-up to the famous “Be More Dog” TV ad campaign.

Starring a series of cats with big personalities as they auditioned for the “big role” I wrote scripts and worked with the voice over artist and videography team to produce each video.We also recorded a series of “bloopers” out-take videos and one of my greatest career highlights to date, was convincing a scary Brand Manager at O2 to sign off my Scottish farting cat script.

We also ran a “Happiest cat in Britain” competition on social where we chose a cat called Lucias based on his heart-warming story. I concepted social edits around his story to appear on social channels.